Swire Resources Limited is the leading retailers and wholesalers of a number of top-selling sports, lifestyle and outdoors brands of apparel, footwear and accessories products. To cope with the Company's rapid expansion, we invite high caliber personnel to join us:

Swire Resources Limited is the leading retailers and wholesalers of a number of top-selling sports, lifestyle and outdoors brands of apparel, footwear and accessories products. To cope with the Company's rapid expansion, we invite high caliber personnel to join us:

Assistant Advertising and Promotion Manager (Repetto / Rebecca Minkoff)

Job level Entry
Work exp Minimum 2 Years
Education Bachelor Degree
Language Chinese - Mandarin, English
Location Taikoo Shing
Employment type Full Time
Industry Retail - Others
Job function Media / Advertising > Media Strategy / Plan / Buy
Marketing / Public Relations > Marketing - Brand / Product Management
Marketing / Public Relations > Marketing - Communications
Published On 14/11/2016
ref. APM/JDB

The incumbent will be responsible for managing and driving of consumer promotions for retail/ trade business in accordance with company objectives, marketing plan and annual budget.

Responsibilities:

  • Formulate and implement holistic marketing programs for our retail chain to achieve desirable brand image, maximize retail presence and meet business objectives.
  • Negotiate and cooperate with business partners to develop consumer promotion calendar such as selection of advertising media and, new product launch, etc.
  • Work on social media content and calendar across all platforms, such as in store design/POP, above-the-line communication, public relationship activities, social media and all owned media platforms
  • Control A&P expenses and ensure effective and efficient use.
  • Monitor the marketing and promotion planning process to ensure promotions are planned and executed on schedule.
  • Work with the VM team to improve in-store visual merchandising.

Requirements:

  • University graduate in Marketing or related disciplines.
  • Minimum 2 years' marketing experiences in managerial level of apparel/ accessories/ footwear business
  • Candidates coming from FMCG with retail marketing background will also be considered.
  • Strong communication skills and business sense
  • Excellent command of written and spoken English & Mandarin

Attractive remuneration package together with a wide range of fringe benefits including 5-day week, non-contributory retirement benefits scheme, medical coverage and life insurance will be offered.

Please send resume with present and expected salary to Human Resources Department, Swire Resources Limited, 21/F, Cityplaza One, 1111 King's Road, Island East, Hong Kong or by fax to 2307 2357. Please quote reference number "APM/CP" as subject of email or letter.