Founded in 2012 and backed by a group of five listed companies in Hong Kong, Century Innovative Technology is a dynamic pioneer of online-offline preschool edutainment with a mission to foster innovation and positive values. CIT creates world-class animation, interactive games and edutainment products...

 

Founded in 2012 and backed by a group of five listed companies in Hong Kong, Century Innovative Technology is a dynamic pioneer of online-offline preschool edutainment with a mission to foster innovation and positive values. CIT creates world-class animation, interactive games and edutainment products for children in China and around the world.

For more details of our current openings, please visit our Career Page via http://www.bodhiworld.com/bodhiworld_home/en?locale=en#.

 

Digital Marketing & Ecommerce Director 数字营销及电子商务总监 (深圳)

Job level Middle
Work exp Minimum 4 Years
Education Bachelor Degree
Location Shenzhen (深圳)
Employment type Full Time
Benefits 5-day week, Medical plan, Insurance plan
Industry Advertising / Marketing / Public Relation
Job function Marketing / Public Relations > Marketing - Brand / Product Management
Marketing / Public Relations > Marketing - Communications
Marketing / Public Relations > Marketing - Digital Marketing
Published On 21/09/2016

岗位职责

  • 根据公司战略制定整体网络营销及电子商务计划及策略,以达至业务目标;
  • 独立策划及执行网络营销方案,包括口碑营销、品牌网络推广、在线活动、网络媒体合作及管理、搜寻引擎营销(SEM)、搜寻引擎优化(SEO)等,以提升品牌价值和市场深度;
  • 负责互动化社交营销策略的策划,和网络传播工具数字营销及管理(包括网站、移动端、社交媒体如微信、视频平台、微博等);
  • 定期在社交平台上通过原创或与KOL和企业大号共同制造病毒式传播的项目
  • 评估新媒体发展形势,分析、整合、推动传播新渠道开发;
  • 分析市场、竞争对手等各方面行业数据信息,挖掘线上、线下营销需求。

 

岗位要求

  • 持市场营销、工商管理或电子商务相关专业本科或以上学历;
  • 至少持有四年相关工作经验;
  • 熟悉媒体特征及营销方式,包括搜寻引擎营销、论坛、博客、SNS、推广活动、口碑营销、病毒式营销等;
  • 拥有成功的网络运营和策划经验,及丰富的互联网资源(包括网络管理员,网络联系,网络媒体等);对社交网络有深入了解;
  • 拥有创新思维,能够生产并执行有效的营销计划;
  • 拥有良好沟通及协商技巧、尽责、执行能力强;
  • 具有原创文字/ 视频/ 影像设计和资源,及成功病毒式营销案例者优先。

We offer attractive remuneration package to the right candidate. Please apply with full resume stating present and expected salaries to: Group Human Resources Department, Century Innovative Technology Limited, 11/F, 68 Yee Wo Street, Causeway Bay, Hong Kong or fax to 2895-5766 or e-mail to career@bodhiworld.com.

All personal data / information provided by applicants to Century Innovative Technology Limited will be used for recruitment and related purpose(s) only.

We are an Equal Opportunity Employer.