AXA Hong Kong, a member of the AXA Group, prides itself of serving over 1 million customers in Hong Kong and Macau. Besides being one of the largest health protection providers in Hong Kong, it is also the number 1 General Insurance provider1 and a market leader in motor insurance. AXA Hong Kong is committed...
AXA Hong Kong, a member of the AXA Group, prides itself of serving over 1 million customers in Hong Kong and Macau. Besides being one of the largest health protection providers in Hong Kong, it is also the number 1 General Insurance provider1 and a market leader in motor insurance.

AXA Hong Kong is committed to helping its customers achieve stability and prosperity through providing a comprehensive range of life, health, property and casualty protection, as well as wealth management and retirement solutions.

We believe it is our inherent responsibility to support the communities we operate in, hence creating a sustainable business via constant and considerable contribution in the dimensions of health, environment and the community.

1Based on 2013 Office of the Commissioner of Insurance market share statistics

Head of Partnership & Event Management

Job level Senior
Work exp No work experience
Education Bachelor Degree
Location Hong Kong
Employment type Full Time
Industry Insurance
Job function Insurance > Others
Published On 07/11/2016
ref. 160001PV_53061
Responsibilities:

  • Drive overall sales and marketing strategies, accountable for key deliverables such as enhancing competitiveness in the market so as to achieve both the short term and long term sales objectives
  • Analyze how the distribution channel is positioned in the Market and crystallize targeted consumers insights
  • Brainstorm new and innovative growth strategies
  • Manage the functions of marketing communications, event marketing, partnership campaign, Club Suisse Membership, referral program, client & sales convention, Client & sales incentives
  • In charge of the annual marketing plan and budget
  • Monitor competitors and market trends for best practices by conducting market research and analysis reports
  • Align the Group around the company's direction, choices and tactics
  • Develop new crossover events for client recruitment and retention
  • Comply company regulations into events and ensure clear controls to internal and external
  • Handle external data house lead planning, budgeting and lead efficiency
  • Build & maintain a strong and sustainable relationship with media partners in order to continuously improve the PR coverage of the brands


Requirements:
  • Degree holder in Brand & Marketing, Public Relations, Social Media or related disciplines
  • Minimum 12 years' relevant experience in which at least 5 years in senior management position, preferably in financial sectors
  • Proven ability to develop brand and marketing strategies and effectively communicate recommendations to top management
  • Highly creative with ability to think out of box
  • Up-to-date with latest trends and marketing best practices
  • Good command of both written and spoken English, Cantonese and Mandarin
  • Advanced influential, communication and interpersonal skills