Our client is a leading American fashion group who has great presence across global.
Our client is a leading American fashion group who has great presence across global.

Marketing Manager - Asia Pacific (Travelling up to 50%)

Job level Senior
Work exp Minimum 8 Years
Education Bachelor Degree
Location Hong Kong
Employment type Full Time
Industry Retail - Luxury / Jewellery / Watch
Job function Marketing / Public Relations > Marketing - Communications
Marketing / Public Relations > Marketing - Digital Marketing
Marketing / Public Relations > Marketing - Customer / Trade Marketing
Published On 18/11/2016
ref. AMOQ-814237_19182
Our client is a leading American fashion group who has great presence across global. They are now looking a strong Marketing Manager managing the Asia Pacific regions with a focus on:
  • Act as the key regional marketing contact point for licensees in Asia Pacific to formulate, manage and approve marketing strategies.
  • Work closely with product / operations teams to formulate and implement CRM strategies thru consumer insights, retail activation.
  • Able to manage data analysis then transfer to business actions which help the business to generate profit.
  • Ensured local marketing strategies are aligned with regional marketing plans, digital marketing, visual merchandising and distribution strategies.
  • Developed and tested marketing strategies in Hong Kong to be shared with other regional markets; ensured seamless integration of 360 marketing campaign for each country.
  • Monitored marketing budgets and spending to ensure each market meets its budget target and maximized return on marketing investment.
  • Developed regional guidelines for seasonal advertising visuals to ensure one-voice brand communications across the region.




Requirement:
  • Background in retail, preferably from Fashion Apparel
  • Degree holder with a minimum 8 years proven experience in marketing communications, CRM, consumer insights
  • Experience in budget management
  • Willing to travel (50%)




Interested individuals can click apply now and send updated resume (in WORD format) to Eleanor Chan for further information.

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