Malvern College Hong Kong is seeking an experienced professional in marketing with the relevant experience and skills to promote Malvern College Hong Kong, a through-train IB school where demand for places is expected to be high. This role also covers marketing for Malvern College Pre-School, located at a separate site.
Malvern College has 150 years of history and is regarded as one of the best independent schools in the UK. Malvern College is closely associated with The Downs Malvern, which caters for Early Years, Pre-Prep and Prep. The College has been a forerunner in innovative education, from pioneering Nuffield Physics in the 1960s to being one of the first schools in the UK to adopt the International Baccalaureate Diploma Programme in the 1990s. The broad curriculum offered at Malvern College, complemented by an extensive sporting, musical, artistic and dramatic co-curriculum and under-pinned by a strong emphasis on pastoral care, encourages individuals to maximise their potential.
In Hong Kong, Malvern College has been allocated a greenfield site, next to the Science Park in Taipo, by the Hong Kong Government for the construction and operation of a new international day school (Malvern College Hong Kong). This main school will open in September 2018, rising to a capacity of 960 places for both girls and boys aged 5-18. The school will inherit the ethos of Malvern College in the UK as well as its tradition of innovation in teaching and learning.
Malvern College Pre-School will open in Hong Kong a year earlier in 2017 for children aged 2-5. The Pre-School will accommodate up to 180 children at capacity. We envision being the first Forest School in Hong Kong that will cultivate a love of nature, teamwork, and character development in the Early Years. The Pre-School will be located in a new residential development in an upscale neighborhood. Malvern College Hong Kong Pre-School will adopt the Early Years Foundation Stage (EYFS) Framework on which the Early Years curriculum in England is based. English will be the medium of instruction, with Mandarin being taught as a compulsory subject.
Malvern College Hong Kong and the Pre-School will be the newest members of the Malvern College Family of Schools that is now operating in the UK, Mainland China and Egypt, with future locations being considered in other parts of Asia. To find out more about the Malvern College Family of Schools visit www.malverncollege.org.hk or www.malverncollege.org.uk.
MARKETING MANAGER OF MALVERN COLLEGE HONG KONG
|Work exp||Minimum 3 Years|
|Employment type||Full Time|
|Benefits||5-day week, Discretionary bonus, General holidays, Competitive pay|
|Industry||Education / Training|
Marketing / Public Relations > Marketing - Digital Marketing
Marketing / Public Relations > Marketing - Brand / Product Management
Sales / Business Development / Customer Service > Business Development
Date: Apply by Monday 31 October 2016
Location: Hong Kong
Contract type: Full Time
Contract term: Permanent
The Marketing Manager reports to the Admissions Director at the Group Level. The role involves overseeing the creation, design and delivery of online and print advertisements and marketing materials, ensuring brand messages and corporate identity are consistent, nurture and enrich all external perceptions of the school, engage parents on social media, deepen relationships with all media to ensure effective messaging of the school, lead all areas of content generation and production across all media platforms, and monitor and report on effectiveness of marketing communications. This role collaborates closely with members of the admissions team.
At Malvern College Hong Kong, we seek to employ highly professional staff with the ability and commitment to enhance the contribution to the School’s strong reputation.
The Marketing Manager post is offered with a highly competitive compensation package, including medical insurance.
- Minimum 3 years of experience in marketing for a marketing agency
- Broad set of marketing skills covering digital and print channels, social media, basic design etc.
- Strong interpersonal and communication skills
- Excellent planning, project management, organisational and ICT skills
- Bachelor degree in Marketing or Communications preferred