TAKE YOUR FUTURE IN YOUR HANDS The Bank of East Asia, Limited ("BEA") is Hong Kong’s largest independent local bank with 86 branches, 54 SupremeGold Centres, and 11 i-Financial Centres throughout the city. With a team of over 4,000 professionals in Hong Kong and more than 12,000 worldwide, BEA...

TAKE YOUR FUTURE IN YOUR HANDS

The Bank of East Asia, Limited ("BEA") is Hong Kong’s largest independent local bank with 86 branches, 54 SupremeGold Centres, and 11 i-Financial Centres throughout the city.

With a team of over 4,000 professionals in Hong Kong and more than 12,000 worldwide, BEA embraces a spirit of teamwork in every challenge. We invite you to become part of our team and to join us on our journey towards a bright and exciting future.

Marketing Manager – Retail Products

Job level Middle
Work exp Minimum 5 Years
Education Bachelor Degree
Location Hong Kong
Employment type Full Time
Benefits 5-day week, Dental plan, General holidays, Insurance plan, MPF, Medical plan, Statutory holidays
Industry Banking
Job function Banking / Finance > General / Operations
Banking / Finance > Others
Published On 30/11/2016
ref. Job Code - 1399

Retail Lending Department

Marketing Manager – Retail Products (Job ID: 1399)

Responsibilities:

  • To perform market analysis for establishing business plan and marketing strategies
  • To set pricing strategies for achieving budgeted fees and interest income in P&L
  • To monitor business performance and review result of strategies implemented as well as the budget of      advertisement
  • To review/improve product features and related processes to meet customer needs, achieve customer satisfaction and be in compliance with all concerned regulations
  • To co-ordinate with internal departments for ensuring smooth implementation of marketing campaigns,      promotion activities and cross-selling activities
  • To originate/lead the development of new products, and to prepare business reports for management
  • To maintain up-to-date market intelligence on retail lending business
  • To handle ad hoc tasks and special assignments

Requirements:

  • University graduate in Marketing, Business, Finance or related discipline
  • Minimum of 5 years' experience in the banking industry, of which, at least 3 years' in retail lending or      related sector
  • Sound knowledge of retail lending products and relevant lending guidelines
  • A good team player with leadership
  • Independent, mature, proactive and business oriented
  • Strong communication, planning and analytical skills as well as high risk awareness
  • Able to work under pressure with tight deadlines
  • Proficiency in both spoken and written English and Chinese

(Candidates with less working experience will be considered for the position of Assistant Marketing Manager)

 

Please apply online via the BEA Careers website at http://www.hkbea.com/html/en/bea-career-job-opportunities.html and search for the job. Kindly note that if you are a new user, you have to first create your User Profile before you can apply.

Personal data provided by job applicants will be used for recruitment purposes only and will be treated in accordance with the Bank's Personal Data Policy, which is available upon request. Applicants who are not invited for interviews within six weeks may consider their applications unsuccessful and the personal data collected will be destroyed after six months.