(Senior) Database Marketing and Analytics Manager

Job level Middle
Work exp Minimum 3 Years
Education Bachelor Degree
Location Hong Kong
Employment type Full Time
Industry Banking
Job function Marketing / Public Relations > Marketing - Customer / Trade Marketing
Banking / Finance > Retail Banking / Branch Banking
Banking / Finance > Corporate Banking
Published On 21/09/2016
ref. BBBH5441_57956

(Senior) Database Marketing and Analytics Manager

*Analysis on customer segmentation
*Loans product analytics
*Excellent career advancement

About the company
Our client is one of the well-established commercial banking groups in Hong Kong. Due to the recent expansion, they are looking for a high caliber for Database Marketing and Analytics Manager for their Loans Product team.

About the job
You will be responsible for conducting business insight to develop and execute business strategy for Loans products. You are required to analyzing customer segmentation, client plans, product portfolio, market forecast, KPI, and scorecard to maximize opportunities in driving business. You have to perform database analysis and modelling by statistical tools to provide insights for senior management. You will lead and manage data warehouse projects and closely work with IT team to develop the infrastructure framework. You also need to provide recommendations from data mining for new product decision making.

About the person
To qualify, the successful individual must possess:
  • University Graduate, preferably in Statistics, Quantitative Analysis or Business related disciplines.
  • At least 3 years of experience in Data / Business Analytics roles in banks.
  • Sound knowledge in banking products (Unsecured Lending) is definitely an advantage.
  • Strong business sense and analytical skills.
  • Excellent communication and presentation skills.
  • Good in SAS, SQL, Excel and other statistical tools.
  • Proficient in spoken and written English and Chinese (including Mandarin).
  • Candidates with less experience will be considerated as Manager position.

Click "Apply Now" to apply for this position or call Emily Leung at +852 3180 4913 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.