(Senior) Marketing Manager

Job level Middle
Work exp Minimum 3 Years
Education Bachelor Degree
Location Hong Kong
Employment type Full Time
Industry Banking
Job function Banking / Finance > Retail Banking / Branch Banking
Marketing / Public Relations > Marketing - Brand / Product Management
Marketing / Public Relations > Marketing - Digital Marketing
Published On 14/11/2016
ref. BBBH5578_18295
(Senior) Marketing Manager



*Credit card team

*Project management

*Excellent career advancement



About the company

Our client is one of the international retail banking groups in Hong Kong. To cope with the recent expansion, they are looking for a (Senior) Marketing Manager for their Credit Card team.



About the role

You will be responsible for managing marketing initiatives and programs to achieve growth in credit card business. You will lead junior managers to explore more business opportunities by formulating marketing programs to acquire new customer and enhancing customer loyalty. Your team will liaise with vendors for special privileges and organizing joint promotional events to increase card usage. You will be in-charge of the planning, operation and execution of the marketing plans as well as conduct pre and post event analysis. You also have to provide forecast on strategic marketing trends and conduct analysis on competitors' products.



About the person

To qualify, the successful individual must possess:

  • University Graduate in Marketing, Business Administration, Communication or related disciplines.
  • At least 6 years of experience in marketing function in banks.
  • Solid knowledge in credit card products is a must.
  • Strong business sense and good analytical skills.
  • Excellent interpersonal and communication skills.
  • Creative, organized and self-motivated.
  • Able to work under pressure and meet tight deadline.
  • Proficient in spoken and written English and Chinese (Cantonese and Mandarin).
  • Candidates with less experience will be considered as Marketing Manager.






Click "Apply Now" to apply for this position or call Emily Leung at +852 3180 4913 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.