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EY has new logo, global chairman and CEO

LONDON: EY has announced that Mark Weinberger has become global chairman and CEO. The professional services organisation also announced the adoption of EY as its global brand name, unveiled a new logo and adopted “Building a better working world” as its purpose.

Weinberger, 51, has had a distinguished career with a track record of leadership both inside and outside of EY. He has previously served as the global and Americas head of tax and on the global and Americas executive.

He has been a senior advisory partner for many of EY’s largest clients and also served on the global markets executive and global public policy committees. Weinberger was the assistant secretary of the US Treasury (Tax Policy) under President George W. Bush and he was appointed to the US Social Security advisory board by President Bill Clinton.

“It is a privilege to lead this great organisation in these dynamic times and I’m looking forward to tackling the challenges ahead,” Weinberger said.

“EY has a proud history that stretches back more than a century. Over that time, we have forged our reputation based on quality, trust and integrity. We are building on our history and our reputation to create our future,” he added.

EY also revealed a new purpose and tagline – “Building a better working world”.

“Every day, every EY person is part of building a better working world – for our clients, our communities, and our families,” Weinberger said. “We believe that everything we do – every audit, every tax return, every advisory opportunity, every interaction with a client or colleague – contributes to building a better working world.

“We know that building a better working world is an ambitious objective, but it is an incredibly important aspiration and will be front and centre of everything we do as an organisation,” he added.

“In a better working world, trust increases, so capital flows smoothly and investors make informed decisions. Businesses grow sustainably, employment rises, consumers spend and businesses invest in their communities,” Weinberger continued. “More than just growth, a better working world harnesses and develops talent in all its forms and encourages collaboration.

“We understand our obligation to look beyond our self interest and engage with the world. We use our global reach and our relationships with clients, governments and other stakeholders to create positive change. We do this through who we are and what we stand for and most importantly we back it up by how we act.”

Ernst & Young has also simplified its name to “EY” and redesign its logo.

“From July 1, we will be called EY. Shortening our name will provide consistency and ease of use for EY practices and clients around the world,” Weinberger.

“We have also redesigned our logo, reflecting our new brand name clearly in the design. Our new brand name and logo demonstrate clearly and boldly who we are and reflect the goal we have recently set ourselves to be the number one brand in our profession.”

He concluded by thanking his predecessor. “I would like to take this opportunity on behalf of all the people of EY to express our heartfelt appreciation to ... Jim Turley – for everything he has done for our profession over the past 12 years as chairman and CEO, and for his 36 years of service to EY. I am committed to build on the strong foundation he has created.”