Student Services Officer (SOL) (Ref.: 26001WQ)

We are now looking for a suitable person to fill the following position in the School of Open Learning:

Student Services Officer (SOL) (Ref: 26001WQ)

Major Duties and Responsibilities

The appointee will be responsible mainly for the following: 

• Assisting in planning and executing comprehensive social media and digital marketing strategies, to maximize the awareness of the School and its programmes;

• Monitoring digital campaign performance against KPIs, leveraging advanced analytics and market trends, and delivering campaign effectiveness analysis;

• Executing student recruitment activities by supporting school promotion activities, including roadshows, expos, and networking events to strengthen audience connection;

• Identifying new platforms, tools, partnerships, and market opportunities to enhance school visibility and student acquisition;

• Liaising with internal and external parties to ensure that the school activities, services and programmes pertaining to distance-learning and part-time students’ learning and support are effectively provided; and

• Performing any other duties as assigned.

The appointee may be required to work occasionally outside normal office hours, including weekday evenings, Saturdays and Sundays.

Candidates
Candidates should possess the following qualifications, experience and competence:

• A recognised degree, preferably with 3 years post-qualification working experience in digital marketing, CRM system management and event management;

• Extensive knowledge of the digital marketing landscape, with a strong proficiency in using various digital media platforms (such as Youtube, Meta Ads, Google Ads) and familiar with the social media operation strategies in Hong Kong;

• Experience in a marketing agency is an advantage, a good understanding and network connection in the educational landscape will be a plus;

• Strong problem-solving skills, with a proactive approach in managing multiple priorities effectively and an ability to work independently under tight deadlines;

• A good command of both written and spoken English, Chinese and Putonghua; and

• Proficient PC skills, including MS Word, Excel, PowerPoint and the use of AI tools.

Applicants may provide any of their marketing campaign portfolios in the application.

Candidates may be invited to attend a written test.

Terms and Conditions for Appointment
An attractive remuneration package, including basic salary, an end-of-contract gratuity, and a discretionary incentive payment, where applicable, will be offered to the right candidates. Generous annual leave, staff-development sponsorships, medical and dental benefits, and life insurance coverage will also be provided.

To Apply
Candidates who are interested in joining us may submit their applications via the University’s eRecruitment System:

https://hkmu.taleo.net/careersection/ex_full_time/jobapply.ftl?lang=en&job=26001WQ

Closing date of application: 8 September 2026

The personal data collected will be used for the purpose of considering your application for employment.  For details, please refer to the “Personal Data (Privacy) Notice for Job Applicant” on the University’s website. If you are not contacted by the University within eight weeks from the closing date of application, you may assume that your application was unsuccessful. The University will continue to review applications until the position(s) is/are filled.