Zebra Strategic Outsource Solution Ltd ZEBRA™ Strategic Holdings Limited is a performance-based holistic Human Capital Solutions provider that services Corporate Clients across Asia Pacific region. With more than a decade of solid experience, ZEBRA™ successfully listed on the GEM board of...

Zebra Strategic Outsource Solution Ltd
ZEBRA™ Strategic Holdings Limited is a performance-based holistic Human Capital Solutions provider that services Corporate Clients across Asia Pacific region.

With more than a decade of solid experience, ZEBRA™ successfully listed on the GEM board of the Hong Kong Stock Exchange in the year of 2013.

Our client, a leading institution is currently seeking for a high-caliber candidate to join their team.

Assistant Manager, Customer Insights & Analytics

Job level Entry
Work exp 7 Years To 12 Years
Education Bachelor Degree
Location
Within Hong Kong
Employment type Full Time
Industry Banking
Job function Banking / Finance > General / Operations
Banking / Finance > Research / Analysis
Banking / Finance > Retail Banking / Branch Banking
Published On 26/03/2018

 

Responsibilities

  • Lead and manage qualitative customer and brand research to understand consumer’s changing needs (e.g. interviews)
  • Manage qualitative UX research to understand consumer’s response to proposition and digital journey (e.g. prototype testing)
  • Lead data analysis of current digital marketing performance and marketing campaign optimization (e.g. Google Analytics, Google AdWords)
  • Manage the design and setup of analytics infrastructure and KPI dashboard reporting (e.g. Google Analytics, Google Double Click, Tagging, Data lake, etc)
     

Role requirements

  • Bachelor degree in marketing, digital, research, analytics or related fields
  • 7+ years’ experience in leading and conducting research, insights, and analytics
  • Proven experience in the end to end management of analytics and research setup and execution
  • Strong experience with relevant tools (e.g. Google AdWords, Google Analytics, Adobe Analytics, DoubleClick, programmatic, etc)
  • Strong analytical skills and data driven thinking
  • Financial services background welcome, but not mandatory. Marketing, digital, analytics agency background welcome
  • Good team player, experience in working with local and regional teams
  • Self-motivated and able to work under pressure
  • Excellent communication and interpersonal skills in English, Mandarin and Cantonese

 

 

Please send full resume (MS word) with latest and expected salary to peter.pang@zebra.com.hk.