Brand Manager - FMCG Principal; Personal care

Job level Middle
Work exp Minimum 4 Years
Education Bachelor Degree
Within Hong Kong
Employment type Full Time
Industry Beauty / Health Care / Sports / Fitness
Job function Marketing / Public Relations > Marketing - Brand / Product Management
Marketing / Public Relations > Marketing - Communications
Marketing / Public Relations > Marketing - Customer / Trade Marketing
Published On 03/03/2020
ref. 4055160/001_49140

The Brand Manager will be managing the business and brand-building activities for the assigned product line.

Client Details

Our client is a international FMCG principal with strong market presence globally.


  • Acts as the marketing lead for the assigned product line
  • Assists with developing annual marketing plans that meet the growth objectives of the channel and brands
  • Creates segment and account specific marketing programs to drive demand
  • Closely monitors and analyses sales volumes, market share trends and competitive activity
  • Performs in-depth analysis to understand brand position and consumer trend
  • Develop multi-channel marketing, promotional campaigns and programs
  • Leads end to end business processes with cross functional partners


  • Bachelor's Degree in Business, Marketing or related field
  • At least 3-5 years of experience in multi-channel marketing, product management, brand management
  • Outstanding verbal, written and interpersonal communications skills with a proven ability to work collaboratively with product development and sales
  • Ability to handle simultaneous projects and deliver within agreed upon time frames.
  • Experience in marketing plan development: situation assessment, strategy, and tactical plan development.

Job Offer

Our clients offers progressive career path and attractive remuneration package to the right candidate.

To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Sabrina Ng on +852 3412 4878.