Digital Marketing Manager

Job level Senior
Language Chinese - Cantonese, English
Location
Within Hong Kong
Employment type
Industry Information Technology
Job function Digital / Web / Mobile > Digital Marketing / Social Media
Marketing / Public Relations > Management
Marketing / Public Relations > Marketing - Digital Marketing
Published On 04/12/2018

Responsibilities

  • Formulate and execute data driven digital marketing strategies
  • Plan and execute of digital media plans including paid for digital advertising, social media plans, and SEO (on-page and off-page SEO)
  • Develop and manage engaging content for social media channels. Work closely with content tram to plan and produce creative messaging
  • Utilize analytical ability to evaluate end-to-end prospect and customer experiences across multiple channels and touch points
  • Regular competitor monitoring and reporting of digital activities
  • Handle other digital campaigns such as email marketing
  • Handle other ad-hoc tasks assigned by the management
  • Able to work cross-functionally and manage various stakeholders

Requirements

  • Bachelor degree in Marketing, Business Administration or related discipline
  • At least 5 years of relevant experience in digital marketing and event management
  • Solid experience in digital marketing and data-driven marketing strategies
  • Strong analytical skills with proficiency in Google Analytics
  • Detail-minded, tech-savvy, cheerful and optimistic and result-oriented
  • Organized, multi-tasking, independent, customer oriented, strong communication and analytical skills
  • Able to work under pressure and comfortable working in a fast-paced environment
  • Good command of both spoken and written English and Chinese
  • Candidates with less experience will be considered as Assistant Digital Marketing Manager

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