For secure and confidential job application, please click the below link to get our email address. http://jpc.hk/confidential_apply.htm
For secure and confidential job application, please click the below link to get our email address.
 
http://jpc.hk/confidential_apply.htm

DIGITAL MARKETING MANAGER – HK listed beauty services chain (5 day s/Mongkok)

Job level Senior
Work exp 4 Years To 15 Years or above
Location
Within Hong Kong
Employment type Full Time
Benefits 13-month pay, 5-day week, Discretionary bonus
Industry Beauty / Health Care / Sports / Fitness
Job function Digital / Web / Mobile > Customer Relationship Management (CRM)
Digital / Web / Mobile > Digital Marketing / Social Media
Marketing / Public Relations > Marketing - Brand / Product Management
Published On 19/10/2019
THE COMPANY :
  • Hong Kong listed company
  • Professional beauty group with stores located in Hong Kong, Macau and China.
  • Core business : Provision of slimming and beauty services and the sales of slimming and beauty products
  • We are looking for DIGITAL MARKETING MANAGER – with details as follows :
 
THE JOB :
  • Monitoring and implement marketing automation platform
  • Strong in user acquisition campaign management as well as data analytics.
  • ROI-driven. Manage user acquisition, creative creation, and budget allocation.
  • Manage in-app campaign and track the effectiveness of user acquisition campaigns and implement continuous improvements and optimization.
  • Work closely with operation, technical and other departments to establish growth strategies to support growth market goals.
  • Conduct keyword research to guide content creation, identify technical SEO issues, and work with web developers to optimize all product.
  • Familiar with Google Adwords, SEO, SEM, WeChat, Weibo, 小紅書, Facebook, Instagram, YouTube, etc
  • Manage all digital marketing channels including website, mobile apps, social media platform to create and maintain high level of customer reach, interaction and to ensure brand consistency.
  • Monitor metrics daily, track KPIs, boost MAU, Users Acquisition & Users Retention and take action on any trends you observe.
  • Digital campaign testing and optimization (A/B testing knowledge is advantage)
  • Degree holder in Marketing, digital marketing / CRM / database marketing management / marketing automation or related disciplines.
  • More than 4 years of experiences in growth marketing / product marketing role
  • Solid experience in beauty industry is highly prefer
  • Strong knowledge on matching & filtering, customer segmentation, scoring model & CRM platform capabilities
  • Related field of digital marketing /mobile user acquisition campaign management.
  • The ability to think strategically and develop comprehensive, data-driven marketing plans.
  • Strong working knowledge in mobile app analytics or tools such as Firebase, Flurry, Google Analytics etc.
  • 5 days work
 
 
TO APPLY for this job or similar jobs :
 
 
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Dear Applicant,

Kindly please forward your resume to resume@jpc.hk again for quick process.

 

Regards,

JPC Texson Ltd