WHAT WE DOOnTheList is a pioneer concept of Members-Only Flash Sales where high-ends & popular lifestyle brands offer past-seasons items to buy at an exclusive price without jeopardizing a pleasant customer experience.Launched in January 2016, OnTheList was born out of a shared passion for fashion,...

WHAT WE DO

OnTheList is a pioneer concept of Members-Only Flash Sales where high-ends & popular lifestyle brands offer past-seasons items to buy at an exclusive price without jeopardizing a pleasant customer experience.

Launched in January 2016, OnTheList was born out of a shared passion for fashion, luxury and good deals. Disenchanted by the bazaar sales in Hong Kong, Delphine and Diego set out to offer a pleasant Flash Sales experience for everyone. By combining the best deals and attractive brands, OnTheList provides the best shopping experience.

In 2.5 years, we have reached over 160K members which are solely invited by emailed barcode to a specific location within a 3 or 4-days event. OnTheList collaborates with inspired brands such as Marc by Marc Jacobs, Ted Baker, Dr. Martens, Kenzo, Clarins to mention few. Our showroom of 7,000 sq. ft. is in Duddell Street, Central. Come and meet us!

Digital Marketing Specialist

Job level Entry
Work exp 2 Years To 5 Years
Education Bachelor Degree
Skill Social Media, Google Analytics, Good AdWords
Language Chinese - Cantonese, English
Location
Central
Employment type Full Time
Benefits Discretionary bonus, General holidays, Performance bonus, Statutory holidays
Industry Retail - Fashion / Accessories
Job function Digital / Web / Mobile > Digital Marketing / Social Media
Marketing / Public Relations > Marketing - Digital Marketing
Published On 04/07/2019

The role is supporting marketing team to develop and implement multi-channel digital marketing strategies and tactics across APAC market of Hong Kong, Singapore, Taiwan, and China (Q4 2019). To create massive lead generation and promotion of both instore & online flash sales, whilst retaining branding values and delivering sustainable ROIs, via a range of channels including SEO/SEM, PPC, social media, website, email, mobile marketing, retargeting, banner ads, and other key channels. etc

 

WHAT WE WILL TRUST YOU WITH

1. Online Channels Management

  • To manage and monitor day-to-day performance of social platforms (Facebook, Instagram, WeChat, Weibo) and all online marketing platforms (email, website, app)
  • Develop & organize quality content calendar for local markets, from idea generation, quality copywriting development, proofreading to material production, in order to keep member engaged and information lively and up-to-date
  • Plan & execute digital marketing activities, to grow, expand & maximise traffic and viral opportunities with time-relevant posting e.g. live platforms; giveaways; poll etc.
  • Production of all online marketing material, including design, photography and videography

 

2. Optimization and Online Advertising

  • Maintain a consistent user experience on various online touch points, to increase traffic, overall conversion rates and values
  • Monitor SEO/SEM performance such as bounce rate, ranking and conversion rate

 

3. Budget & Analysis Report

  • Plan and monitor digital marketing budget
  • Measuring and reporting on all campaign metrics (Reach, CTR, CPM, Conversions etc)

 

WHAT IT TAKES

  • Degree holder or above in digital marketing related disciplines
  • Minimum 2 years’ experience in managing social media accounts, and online media agency experience would be an advantage
  • Strong understanding of current online marketing concepts, passionate in digital trend
  • Strong knowledge in online marketing Google tools, including Google Search Console, Google Analytics, Google AdWords etc.
  • Knowledge in designing tools, Adobe Creative Suite (Photoshop, Illustrator) is an advantage
  • Excellent communication, interpersonal, presentation skills
  • Excellent command of written and spoken English and Chinese
  • Good PC skills including MS Office

 

A P P L Y

Before being invited to an interview you will be asked to complete a form with a few relevant questions for this specific role.

Have a glimpse of our work culture & team on our talent website: www.onthelist.hk/joinus/

For faster response, we advise you to apply directly talent website and complete the form.