About Our Client Our client is an international Fashion Retail Brand. Their business across online & offline channel. To cope with their expansion, they are now looking for a Global Marketing Manager to join the team. Define, develop and implement an integrated online to offline marketing plan that is...
About Our Client
Our client is an international Fashion Retail Brand. Their business across online & offline channel. To cope with their expansion, they are now looking for a Global Marketing Manager to join the team.
Define, develop and implement an integrated online to offline marketing plan that is in line with global marketing strategy; encompassing brand, retail, strategic partnerships, advertising and digital. The role is also responsible for content planning and digital marketing that supports short and long-term objectives.
Responsibilities
-Work closely with Global Marketing VP on implementing the brand strategy
-Oversee and activate a multi-dimensional, 360-degree Marketing strategy across all channels of business including retail and e-commerce
-Lead the development of brand messages across all channels from online to offline, inclusive of retail events and promotions, e-commerce content and story-telling
-Deploy high-impact and effective holistic Digital and Social Media marketing plan to enhance consumer engagement on owned and paid channels to bridge up online and offline.
-Oversee all owned social platforms and newsfeed updates with digital agency
-Lead and manage CRM analytics, business process, operations & SOP; oversee on-going CRM operations & CRM related system issues, enabling the team to meet with local CRM KPIs.
-Lead a small marketing team and direct and oversee all work being produced by the Department.
Requirements
-Bachelor degree holder in Marketing
-8+ years experience in marketing
-Solid experience in digital marketing and eCommerce
-Ability to work under pressure
-Team management experience is an advantage
Our client is an international Fashion Retail Brand. Their business across online & offline channel. To cope with their expansion, they are now looking for a Global Marketing Manager to join the team.
Define, develop and implement an integrated online to offline marketing plan that is in line with global marketing strategy; encompassing brand, retail, strategic partnerships, advertising and digital. The role is also responsible for content planning and digital marketing that supports short and long-term objectives.
Responsibilities
-Work closely with Global Marketing VP on implementing the brand strategy
-Oversee and activate a multi-dimensional, 360-degree Marketing strategy across all channels of business including retail and e-commerce
-Lead the development of brand messages across all channels from online to offline, inclusive of retail events and promotions, e-commerce content and story-telling
-Deploy high-impact and effective holistic Digital and Social Media marketing plan to enhance consumer engagement on owned and paid channels to bridge up online and offline.
-Oversee all owned social platforms and newsfeed updates with digital agency
-Lead and manage CRM analytics, business process, operations & SOP; oversee on-going CRM operations & CRM related system issues, enabling the team to meet with local CRM KPIs.
-Lead a small marketing team and direct and oversee all work being produced by the Department.
Requirements
-Bachelor degree holder in Marketing
-8+ years experience in marketing
-Solid experience in digital marketing and eCommerce
-Ability to work under pressure
-Team management experience is an advantage
Global Marketing Manager - Retail
| Job level | Senior |
|---|---|
| Work exp | Minimum 8 Years |
| Education | Bachelor Degree |
| Location |
Within Hong Kong
|
| Employment type | Full Time |
| Industry | Retail - Fashion / Accessories |
| Job function |
Marketing / Public Relations > Marketing - Digital Marketing Marketing / Public Relations > Marketing - Brand / Product Management Marketing / Public Relations > Marketing - Customer / Trade Marketing |
| Published On | 15/06/2018 |
ref. BBBH698948_87932
About Our Client
Our client is an international Fashion Retail Brand. Their business across online & offline channel. To cope with their expansion, they are now looking for a Global Marketing Manager to join the team.
Define, develop and implement an integrated online to offline marketing plan that is in line with global marketing strategy; encompassing brand, retail, strategic partnerships, advertising and digital. The role is also responsible for content planning and digital marketing that supports short and long-term objectives.
Responsibilities
Requirements
Our client is an international Fashion Retail Brand. Their business across online & offline channel. To cope with their expansion, they are now looking for a Global Marketing Manager to join the team.
Define, develop and implement an integrated online to offline marketing plan that is in line with global marketing strategy; encompassing brand, retail, strategic partnerships, advertising and digital. The role is also responsible for content planning and digital marketing that supports short and long-term objectives.
Responsibilities
- Work closely with Global Marketing VP on implementing the brand strategy
- Oversee and activate a multi-dimensional, 360-degree Marketing strategy across all channels of business including retail and e-commerce
- Lead the development of brand messages across all channels from online to offline, inclusive of retail events and promotions, e-commerce content and story-telling
- Deploy high-impact and effective holistic Digital and Social Media marketing plan to enhance consumer engagement on owned and paid channels to bridge up online and offline.
- Oversee all owned social platforms and newsfeed updates with digital agency
- Lead and manage CRM analytics, business process, operations & SOP; oversee on-going CRM operations & CRM related system issues, enabling the team to meet with local CRM KPIs.
- Lead a small marketing team and direct and oversee all work being produced by the Department.
Requirements
- Bachelor degree holder in Marketing
- 8+ years experience in marketing
- Solid experience in digital marketing and eCommerce
- Ability to work under pressure
- Team management experience is an advantage
cpjobs.com - Global Marketing Manager - Retail - is a part of Marketing / Public Relations, Retail - Fashion / Accessories, in Hong Kong, placed by MORGAN MCKINLEY
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