South China Morning Post is a leading news media company that has reported on China and Asia for more than a century with global impact. Founded in 1903, SCMP is headquartered in Hong Kong, where it is the city’s newspaper of record. Our teams span across Asia and the United States, working together to connect with news consumers around the world. We are committed to informing and inspiring through journalism of the highest standards. Our vision is to “Elevate Thought”, and our mission is to “Lead the global conversation about China”.


Against the backdrop of shifting discovery and consumption behaviours, SCMP reaches users across distributed media platforms including, smartphone and tablet apps, social media and messaging platforms, as well as our flagship newspaper. Additionally, SCMP is Asia’s leading magazine publisher with a portfolio of premium lifestyle and fashion titles including Cosmopolitan, ELLE, Esquire, Harper’s BAZAAR and The PEAK. We are also home to, a big data-powered recruitment platform that matches jobseekers with their dream jobs.

Manager, Business Analytics (Ref: AMS-MBA)

Job Responsibilites: 


  • Provide analytics and market data to management on achieving departmental goals.

  • Assist in planning department budget, and act as contact point to other Business Units on Advertising & Marketing Solutions data.

  • Communicate and provide facts to Management based on historical bookings and future potential projections in order for management to set Sales Target.

  • Prepare categories, product analysis and sales performance based on previous patterns.

  • Utilise special technical process to collect market data from and other relevant sources, evaluate market trends and revenues based on standard practices and procedures.

  • Maintain and set up regular reports based on specific processes.

  • Plan and prepare the overall Advertising & Marketing Solutions annual budget each year.

  • Assist in Salesforce project.

  • Provide informational support data and notes to department head, helping the team in Department OKR (Print & Digital).

  • Communicate, provide information and manage data enquiries from other BU within SCMP.



Job Requirements:

  • Degree in Business, Analytics or related disciplines.

  • At least 5 years experience in data analytics, preferably from media industry.

  • Excellent reporting and analytical skills.

  • Expertise in analytics tools and software a distinct advantage.

  • Passion to learn the latest tools from IT and industry trends.

  • Excellent communication and presentation skills. 

  • Good command of English and Chinese.

  • Work location will be at Causeway Bay office

Interested parties please send curriculum vitae with full career details, salary history, availability and expected salary to the People Department, Morning Post Centre, 22 Dai Fat Street, Tai Po Industrial Estate, New Territories, Hong Kong or by clicking .


Please mark "Private & Confidential" and quote reference.

Visit for details