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Nielsen is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand what's happening now, what's happening next, and how to best act on this knowledge.

For more than 90 years Nielsen has provided data and analytics based on scientific rigor and innovation, continually developing new ways to answer the most important questions facing the media, advertising, retail and fast-moving consumer goods industries. An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the world's population.

For more information on Nielsen, visit www.nielsen.com.

Nielsen is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand what's happening now, what's...

Nielsen is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand what's happening now, what's happening next, and how to best act on this knowledge.

For more than 90 years Nielsen has provided data and analytics based on scientific rigor and innovation, continually developing new ways to answer the most important questions facing the media, advertising, retail and fast-moving consumer goods industries. An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the world's population.

For more information on Nielsen, visit www.nielsen.com.

Manager, Marketing Communication

Job level Middle
Work exp Minimum 5 Years
Education Bachelor Degree
Location
Quarry Bay Hong Kong Island, Hong Kong
Employment type Full Time
Benefits Dental plan, 5-day week, Insurance plan, Medical plan, Performance bonus
Industry Research / Survey
Job function Marketing / Public Relations > Marketing - Communications
Published On 16/06/2018 2018-06-16

Plan and develop marketing communications plan as well as its day-to-day execution in order to promote brand awareness to facilitate business development

Main Responsibilities

  •  Participate in the development of a marketing communications plan to position Nielsen’s brand and build on Nielsen’s global leadership position to create a positive marketplace reputation
  •  Plan and coordinate the daily communications activities according to global and regional / sub-regional guidelines in order to meet the business plan
  •  Work with senior management to define and develop business unit marketing communications programs and materials
  •  Build and maintain ongoing relationships with key media for better management of media activities
  •  Manage marketing communications programs including advertising, direct mails, etc.
  •  Manage the successful delivery of communications projects according to project schedule and budgets
  •  Analyze and recommend appropriate communications processes / activities considering the business implications, cost and consistency with current and future business  directions
  •  Work with senior management to ensure that all company information and news is communicated in open, honest and timely manner


Requirements

  •  University graduate in Business / Marketing or equivalent
  •  5 years experience in marketing communication in multinational firm preferably in market research or data analytics business
  •  Good media connection and experience in press release or marketing promotion write up
  •  Creative thinking, independent, team player, attentive to details and responsive to change
  •  Experience in coordinating large-scale events is an advantage

Candidates of less experience may be considered as Associate Manager