Officer or Assistant Officer – Digital Marketing (Insurance company)

Job level	Middle
Work exp	3 Years To 5 Years
Education	Bachelor Degree
Location	Wanchai
Employment type	Full Time
Industry	Insurance / Pension Funding (MPF)
Job function	Marketing / Public Relations > Marketing - Communications Marketing / Public Relations > Marketing - Digital Marketing Marketing / Public Relations > Others
Published On	04/06/2022

Responsibilities:

Design and execute all SEO/PPC/Display/Social campaigns with external agencies/ vendors as well as internal stakeholders to sustain brand awareness and attain overall business goals in Hong Kong & Macau market
Responsible for the productions and copywriting of digital marketing materials, including but not limited to website banners, display ads, videos, etc.
Monitor and prepare reports of all channels’ performance with assessment of ROI and KPIs
Handle website related projects and website updates
Work closely with internal and external parties to enable smooth collaborations
Stay acquainted with latest trend on new types of advertising and media to ensure the brand's presence in the market strongly
Support ad hoc projects to achieve specific business objectives

Requirements:

University degree preferably in Marketing or Communications, with 1-3 years’ working experience
Exposure in managing digital media and social media is a must
Experience in SEM, SEO, Digital Paid Media with good understanding on digital analytics tools such as Google Analytics, Google Adwords, Google Tag Manager, Facebook Business Manager, and other web/app analytics is an advantage
Knowledge of insurance product, AI/Photoshop would be a plus
Able to work under pressure and meet tight deadlines
High proficiency in both written English and Chinese

Location: Wanchai

Salary: Neg

for any query, pls call Ms Wan at 23120060 or

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