SALES & MARKETING DIRECTOR / Manager – small home appliance / handheld coffee machine

Job level Senior
Within Hong Kong
Employment type Permanent
Benefits 13-month pay, Discretionary bonus, Guaranteed bonus, Medical plan
Industry Manufacturing - Electronics / Electrical
Job function Marketing / Public Relations > Management
Marketing / Public Relations > Marketing - Brand / Product Management
Sales / Business Development / Customer Service > Sales Management
Published On 24/06/2018

French design driven small home appliances R&D & manufacturer focus in own brand handheld portable coffee machines for US and European market – we are looking for a MARKETING DIRECTOR – with details as follows :
  • Bachelor's degree preferably in Marketing, Business Administration, Communication or related disciplines;
  • Minimum 5 years' of relevant work experience in small home appliances
  • Experience in coffee machine field is highly prefer
  • Experience in manufacturers is a plus
  • Experience in brand owner is a plus
  • Excellent written and oral communication skills in English
  • Strong time management and organizational skills
  • Good knowledge of European and US markets
  • Excellent communication, negotiation skill & project management skills with strong business planning
  • Experience with a premium brand is a plus
  • Report to the CEO
  • Develop and implement strategic marketing plan for the handheld coffee machine brand for US and European market
  • Bring micromarketing strategy to live, pull the core benefits from the mainstream marketing and tailor communication materials, approach and medium to reach specific target consumers
  • Project planning with clear establish timelines; highlight key milestones to relevant external and internal parties and ensure milestones are met
  • Frequent trip to China factory
  • 大學或以上學歷,國際貿易或外貿等相關專業;
  • 英語具備聽說讀寫能力,能與國外客戶進行全方位的溝通交流;
  • 具備較強的溝通和談判能力,具有市場開發能力;
  • 熟悉歐美市場和小家電營銷模式;
  • 瞭解小家電產品(主要为咖啡機)結構和技術性能;
  • 能夠準確把握膠囊咖啡機市場發展趨勢,有效洞察市場的商機;
  • 有廚房小家電工作經驗五年,有咖啡機領域工作經驗或與歐美電器品牌客戶具有良好關係的,將優先考慮
  • Candidates with less experience will be considered for the post of Senior Marketing Manager
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