ZEBRA™ Strategic Holdings Limited is a performance-based holistic Human Capital Solutions provider that services Corporate Clients across Asia Pacific region. With more than a decade of solid experience, ZEBRA™ successfully listed on the GEM board of the Hong Kong Stock Exchange in the year...

ZEBRA™ Strategic Holdings Limited is a performance-based holistic Human Capital Solutions provider that services Corporate Clients across Asia Pacific region.

With more than a decade of solid experience, ZEBRA™ successfully listed on the GEM board of the Hong Kong Stock Exchange in the year of 2013.

Our client, a leading institution is currently seeking for a high-caliber candidate to join their team.

Senior Manager, Card Usage - Credit Card

Job level Middle
Work exp 7 Years To 12 Years
Education Bachelor Degree
Location
Kwun Tong
Employment type Full Time
Industry HR / Recruitment Services
Job function Banking / Finance > Research / Analysis
Banking / Finance > Retail Banking / Branch Banking
Banking / Finance > Others
Published On 26/03/2018

 

  • Formulate business strategies on card usage to achieve business goals and maximize business return
  • Assist business growth and decision management by data mining and preparing analysis of spending behaviors of various customer segments
  • Organize and implement effective Card Usage campaigns from end-to-end to achieve high standard of customers satisfaction and uplift customer experience
  • Develop and implement usage channel strategies to heighten campaign awareness
  • Drive profit margins and enhance business practice through better negotiations with 3rd party vendors and merchant partners and internal parties’ liaison
  • Prepare marketing proposal, agency briefs and on time program evaluations
  • Monitor program financials and maintain robust expense tracking to ensure efficiency in marketing spend
  • Assist in generating customer insights and identifying appealing redemption items/services to uplift Bank Rewards Programme
  • Assist in driving customer loyalty and engagement through the Bank Rewards Program including expansion of instant and online redemption
  • Execute regional Rewards initiatives to Bank credit card loyalty platform to create winning edge to the products
  • Assist in on-going monitoring and assessment on the performance of Bank Rewards Program using customer research, competitive analysis, MIS mining and financial analysis to identify and determine ways to increase main card usage
  • Contribute to driving down the reward costs

Qualifications

  • University Graduate
  • Minimum 7 years or above solid marketing experience in banking/card industry
  • Sound knowledge and practical marketing experience in credit card industry
  • Excellent interpersonal skills
  • Highly organized, independent with strong initiatives
  • Strong supervisory skill and ability to give direction, training and guidance to subordinates
  • Fast thinking with creative and determined mind
  • Excellent communication and presentation skills
  • Good command of written and spoken English and Chinese 

 

 

Interested parties please click to apply job. 

 

Please send full resume (MS word) with latest and expected salary to peter.pang@zebra.com.hk.