Comprising Hong Kong Science Park, InnoCentre and Industrial Estates, Hong Kong Science & Technology Parks Corporation (HKSTP) is a statutory body dedicated to building a vibrant innovation and technology ecosystem to connect stakeholders, nurture technology talents, facilitate collaboration, and...

Comprising Hong Kong Science Park, InnoCentre and Industrial Estates, Hong Kong Science & Technology Parks Corporation (HKSTP) is a statutory body dedicated to building a vibrant innovation and technology ecosystem to connect stakeholders, nurture technology talents, facilitate collaboration, and catalyse innovations to deliver social and economic benefits to Hong Kong and the region.

Established in May 2001, HKSTP has been driving the development of Hong Kong into a regional hub for innovation and growth in several focused clusters including Electronics, Information & Communications Technology, Green Technology, Biomedical Technology, Material and Precision Engineering. We enable science and technology companies to nurture ideas, innovate and grow, supported by our R&D facilities, infrastructure, and market-led laboratories and technical centres with professional support services. We also offer value added services and comprehensive incubation programmes for technology start-ups to accelerate their growth.

Technology businesses benefit from our specialised services and infrastructure at Hong Kong Science Park for applied research and product development; enterprises can find creative design support at InnoCentre; while skill-intensive businesses are served by our three industrial estates at Tai Po, Tseung Kwan O and Yuen Long.

Senior Manager/Manager, Marketing Management [Strategic Marketing/Business Marketing/Portfolio Marketing]

Job level Middle
Work exp Minimum 6 Years
Education Bachelor Degree
Location
Shatin
Employment type Full Time
Benefits 5-day week, Insurance plan, Medical plan
Industry Others
Job function Marketing / Public Relations > Management
Marketing / Public Relations > Marketing - Brand / Product Management
Marketing / Public Relations > Marketing - Communications
Published On 21/06/2019
ref. SCMP/SM_MMM_SM_BM_PM/190621

Responsibilities

In view of the rapid expansion and continuous growth of the Corporation, we are looking for a seasoned marketing professionals to support the Chief Marketing Officer in designing effective marketing plans & programmes to raise market awareness and appreciation of the work done by HKSTP & the innovations developed by tech companies at the Park. Major responsibilities are outlined below:-

  • Analyze and collect market intelligence to differentiate HKSTP’s advantages and provide insight to develop impactful brand positioning
  • Work with technology-cluster, incubation & investment teams to translate their business goals into actionable integrated marketing strategies that deliver engagement and raise awareness
  • Define market segmentations and develop innovative engagement & go-to-market plans & programmes
  • Collaborate with internal teams and external agencies to ensure the programmes are implemented effectively with quality and according to timeline
  • Manage programmes’ performance against agreed-upon metrics and work on plans to optimize the impact
  • Develop presentations for management and responsible for ad-hoc functional projects
  • Perform any other duties as assigned by management

Requirements

  • Bachelor Degree in Marketing, Communications, Journalism, Public Relations, Languages or any other related disciplines
  • Minimum 8 - 10 years of relevant working experience, preferably gained in sizable / MNC technology companies
  • Expertise in planning, executing and measuring effectiveness of marketing programmes
  • Understanding of marketing metrics and funnel analytics to optimize existing plans and adviser to teams on best strategies to drive engagement
  • A natural storyteller who understands how to engage various audiences through multiple channels
  • Possession of knowledge in Biomedical Technology, Artificial Intelligence, Robotics, Smart City, Electronics, Green Technology, Material and Precision Engineering is a plus
  • Strong language skills in both verbal and written English and Chinese, including Cantonese and Putonghua
  • Proactive and enthusiastic team player with strong communication and problem solving skills

We offer market competitive compensation, 5-day work week and generous benefits including medical and life insurance. To apply, please send your full resume with current and expected salary to the Human Resources & Office Administration Department, Hong Kong Science and Technology Parks Corporation, 5/F, Building 5E, 5 Science Park East Avenue, Hong Kong Science Park, Hong Kong or, by email to on or before 4 July 2019. Please quote the reference number on the email subject/envelope and the application letter. 

Personal data provided will be treated in strict confidence and used for recruitment purpose only. All personal data collected will be used strictly in accordance with employer’s personal data policies, you can access to HKSTP’s Personal Information Collection Statement at https://www.hkstp.org/hkstp_web/en/hkstp/personal-information-collection-statement-recruitment

Applicants not invited for interview within four weeks after application deadline may consider their applications unsuccessful. Personal data of unsuccessful applicants will be retained for a maximum of two years.

www.hkstp.org