Established in 1977, PrimeCredit endeavours to provide customer-oriented financing and credit card services. Our quality services are well recognized in the industry with numerous awards, including HKQAA Service Quality Management Certification and Domestic Finance Company of the Year for Hong Kong....

Established in 1977, PrimeCredit endeavours to provide customer-oriented financing and credit card services. Our quality services are well recognized in the industry with numerous awards, including HKQAA Service Quality Management Certification and Domestic Finance Company of the Year for Hong Kong. Being a leading financing institution in Hong Kong, talent development is the key to our success and we cordially invite high calibre talent dedicating to contribute in developing quality financing and credit card services to join our team of professionals.

Senior Marketing Executive - Credit Card (Contract) (With Contract-end Gratuity)

Job level Entry
Work exp 1 Year To 3 Years
Education Bachelor Degree
Location
Wanchai
Employment type Contract
Benefits 5-day week, General holidays, Gratuity, MPF, Statutory holidays
Industry Financial Services / Investment / Securities
Job function Marketing / Public Relations > Marketing - Brand / Product Management
Marketing / Public Relations > Marketing - Communications
Marketing / Public Relations > Marketing - Digital Marketing
Published On 15/11/2019

Responsibilities

  • Assist in developing marketing and advertising campaigns for credit cards, including Brand, Branch and PR Campaigns
  • Liaise with creative, media, social media, online & PR agencies and direct deal vendors for developing advertising and creative executions
  • Monitor campaign schedule with creative agency/media agency to ensure timely roll-out of marketing campaigns in quality and accuracy
  • Handle and manage the creative and artwork development of marketing collaterals for marketing and advertising campaigns to ensure consistency of campaign message across multi-platforms
  • Manage Consumer Engagement and Activations in social media including FB, WeChat and YouTube and especially driving O2O
  • Conduct E2E Conversion Tracking and Insight-driven Data Analysis
  • Work with media and social media agencies on media analysis and with Business Intelligent Team on performance analysis to improve efficiency
  • Monitor and evaluate the effectiveness of marketing campaigns and channels
  • Own media updates and SEO/ASO friendly for website and app

 

Requirements

  • University Degree holder in Marketing, Business Administration, Advertising or related disciplines
  • 1-3 years of solid experience in the marketing communication fields with exposure in advertising, experience in finance industry is preferable
  • Online know-how is preferable
  • Excellent communication, interpersonal and analytical skills
  • Details-oriented, organized and self-motivated with good market sense
  • Able to work under pressure to meet deadline
  • Proficient in MS Office Applications, including Excel, PowerPoint and Chinese word processing
  • Proficient in both spoken and written English and Chinese

 

This is a very rewarding and exciting opportunity. We offer an attractive remuneration to the successful candidates. Please forward your resume with present and expected salary to Human Resources Department by clicking Apply Now

 

All applications will be treated in strict confidence and only be used for recruitment related purpose.