Senior Marketing Officer

Job level Entry
Work exp Minimum 2 Years
Education Bachelor Degree
Within Hong Kong
Employment type Permanent
Industry Food & Beverage (Catering)
Job function Digital / Web / Mobile > Digital Marketing / Social Media
Marketing / Public Relations > Marketing - Brand / Product Management
Marketing / Public Relations > Marketing - Communications
Published On 17/03/2020
What We Stand for at Dan Ryan's Chicago Grill.... We start early... baking breads, muffins & cakes, cutting aged imported steaks, carefully selecting the freshest seafood, vegetables, proteins, and herbs that have been our obsession for over 27 years. These all make for a new generation of American food, a melting-pot of ethnicities that make us better at what we do because we come from many cultures. This is Dan Ryan's today...

Job Description

We are hiring Senior Marketing Officer.
  • Assist and oversee digital and social platforms for brand consistency and drive conversion / brand awareness
  • Develop editorial calendar and maintain all online / social media platforms including eDM, Facebook, Instagram, WeChat, etc.
  • Liaison with internal and external parties on new promotion idea and the arrangement of marketing activities
  • In store PR for Corporates, VIP members, and regular guests.
  • Assist in liaising on instore product promotions and brand tie-ups.
  • Ensure brand standards are maintained in content across print, offline and online media platforms
  • Create and assist with a wide range of marketing collaterals to support segment marketing promotion campaigns as well as product launches
  • Assist with all marketing mix and arrange effective distribution of marketing materials
  • Design and implement marketing campaigns via multiple channels including eDM, social media, digital paid media and key opinion leaders (KOL), etc.
  • Assist with all channels to optimize brand image and produce comprehensive social media campaigns as well as to support content planning on social media
  • Assist with all online & offline marketing and promotional campaigns for different product lines to increase sales
  • Analyse the ROI of various marketing activities and develop monthly performance metrics
  • Assist in developing marketing campaigns across all digital channels including social media, SEM, SEO, PPC and third parties Phyllis...

Job Requirements

  • University degree in Marketing, Communications, Business, Public Relations or other related discipline
  • Mature, able to work independently and cope with pressure in a dynamic and fast-paced working environment
  • Able to work outside of the office, in-store placement
  • Excellent communication skills, multi-tasking and attentive to details
  • 2-3 years of relevant experience in marketing field, preferably in hotels or F&B industry
  • Proficiency in MS Office applications (Excel, PowerPoint, Words and Chinese typing)
  • Basic knowledge on editing photos and online posts
  • A team player with good people and project management skills and self-motivated
  • Fluency in written and spoken English and Cantonese. Mandarin is a plus

Interested parties please apply by clicking Apply Now