To enjoy life means having a job you love! PrimeCredit always puts people first – creating an environment that values both career and personal life. Throughout your career, both challenges and opportunities will come your way to open a new door to success; while our diversity and flexibility enable...

To enjoy life means having a job you love! PrimeCredit always puts people first – creating an environment that values both career and personal life. Throughout your career, both challenges and opportunities will come your way to open a new door to success; while our diversity and flexibility enable you to expand your life outside of work.

It’s not just a job, it’s a lifestyle! Join us now to create a life full of greatness together!

Senior Marketing Officer, Digital Channel

Job level Middle
Work exp 3 Years To 5 Years
Education Bachelor Degree
Location
Wanchai
Employment type Permanent
Benefits 13-month pay, 5-day week, Dental plan, Discretionary bonus, Education subsidies, Flexible working hours, General holidays, Gratuity, Insurance plan, Medical plan, MPF, Paid overtime, Staff loan, Statutory holidays
Industry Financial Services / Investment / Securities
Job function Banking / Finance > Loan / Mortgage
Marketing / Public Relations > Marketing - Digital Marketing
Marketing / Public Relations > Marketing - General / Support
Published On 20/01/2022
Tags

Responsibilities

  • Act as administrator of media multi-platforms, including websites and apps to maintain its user-friendliness, functionality, attractiveness and security
  • Monitor and analyze websites and apps’ performance (e.g. traffic, behavior, conversions path, etc.) by Google Analytics and Firebase in order to provide optimization recommendation
  • Assist in websites and apps development, revamp and maintenance
  • Analyze the website/apps layouts, structure, map, URL structure, HTML coding, navigation systems, SEO/ASO, etc. to improve the search rankings and enhance the visibility
  • Perform Tealium Tag, Google Tag Manager (GTM) and Media Tag management
  • Act as the checker to push the website and apps contents in production to ensure the functionality and efficiency of website and apps infrastructure
  • Implement A/B testing to improve UX/UI and conversion rate
  • Assist in Customer Data Platform development and testing

 

Requirements

  • University degree holder or above in Marketing, Business, Information System or related disciplines
  • At least 3 years’ working experience in marketing or digital projects with working knowledge of website management tools and WordPress, preferable in consumer finance / retail banking industry
  • Good knowledge of web analytics, Google Analytics, SEO, Google Tag Manager is a must
  • Proficient in HTML/CSS, HTTP, XML; knowledge of SQL, JavaScript and Tealium Tag are preferable
  • Good team player with strong digital project management, analytical and problem solving skills
  • Proficient in MS Office Applications including Chinese word processing
  • Proficient in both spoken and written English and Chinese

 

This is a very rewarding and exciting opportunity. We offer an attractive remuneration to the successful candidates. Please forward your resume with present and expected salary to Human Resources Department by clicking  or complete the online application form at https://www.primecredit.com/career/en/jobs.

To know more about PrimeCredit, please visit our websites https://www.primecredit.com/career/en/.

All applications will be treated in strict confidence and only be used for recruitment related purpose.