Job No.: 493941
Employment Type: Full time
Departments: Channel Management Department
Job Functions: Business Development, Strategic Planning, Management, Product Development & Management, Marketing

Senior Segment Manager, Customer Portfolio Development (Mass Retail)



  • Assist team head to formulate the overall customer segment strategies with focus on mid / mass segments so as to achieve the business targets and improve customer experience
  • Lead a small team to plan and monitor the implementation of segment strategies through initiatives on acquisition, cross-selling, service upgrade, customer loyalty and retention etc.
  • Liaise closely with product, channel and marketing team to cross-sell suitable products and services to meet target customers' needs holistically, and eventually contribute to the Bank's bottom line
  • Liaise closely with Channel Management for support on the segment strategies in order to meet the planned business targets and facilitate the implementation.
  • Monitor the progress and analyze the feedbacks from time to time for further improvement


  • Degree or above with major in Business Administration, Marketing, Finance, or related disciplines
  • At least 8 years solid experience in Product Management, Customer Management, or Sales Development in banking industry
  • With proven track record in Business Development, Channel Relationship Building and the drive to strive for success
  • Familiar with banking products and operations / service enhancement, as well as knowledge in risk management
  • Be innovative with remarkable organizing & problem solving skills
  • Excellent communication and presentation skills with good command of both spoken and written English and Chinese, including Mandarin

We offer competitive remuneration package and comprehensive fringe benefits including medical and life insurance, and different types of allowances to the right candidates. Interested parties, please submit your application online. For details, please visit our website “” 

Data collected would be used for recruitment purposes only. Applicants who do not hear from us within 8 weeks may consider their application unsuccessful and their data will be destroyed within 12 months of receipt.

Job level Middle
Work exp 8 Years
Education Bachelor Degree
Industry Banking
Job function Banking / Finance (Others)
Sales / Business Development / Customer Service (Business Development)
Sales / Business Development / Customer Service (Sales Management)
Location Hong Kong
Employment type Full Time
Published On 11/11/2016