For secure and confidential job application, please click the below link to get our email address.
For secure and confidential job application, please click the below link to get our email address.

SOCIAL MEDIA STRATEGIST - European web agency for brands (TST East)

Job level Middle
Within Hong Kong
Employment type Full Time
Benefits 13-month pay, 5-day week
Industry Advertising / Marketing / Digital Marketing
Job function Digital / Web / Mobile > Digital Marketing / Social Media
Digital / Web / Mobile > Others
Marketing / Public Relations > Marketing - Digital Marketing
Published On 11/10/2021
  • European web agency
  • We focus in digital marketing, website development and content creation for global fashion, luxury and FMCG brands
  • Our Digital Marketing services include : search (SEO/SEA), social media strategy, data analytics
  • Hong Kong office : take care of customers in Hong Kong and SE Asian countries
  • We are looking for SOCIAL MEDIA STRATEGIST - with details as follows :

  • Work in Social Media team of 6-8 members
  • Manage our client’s online acquisition channels including Instagram, Facebook, LinkedIn, Pinterest, Twitter and YouTube
  • Develop, execute, and manage social media and digital marketing strategies and objectives
  • Prepare media plan, budget summary and execute advertisement campaign with reports
  • Monitor and analyse the effectiveness of different media channels and programs in order to optimize strategy and monetise ROI
  • Drive social media initiatives and content across social channels
  • Strategize and execute programs to grow and engage audiences and followers
  • Develop brand awareness and increase engagement by developing and designing strong content strategies
  • Work with channel partners to implement category promotion strategies as well as brand promotional strategies and define a multi-channel communication strategy & communication content, including but not limited to eDM, APP push, Social Media etc. to maximise the promotional impact
  • Degree holder in Marketing or equivalence
  • Minimum 3 years' digital marketing relevance working experience, prior digital marketing exposure within eCommerce / FMCG will be an advantageous
  • Knowledge in Google AdWords, Facebook ad manager is a must
  • Experiences in handling social media projects for HK & SE Asian markets
  • Demonstrably understanding of how to use market insight to create compelling propositions
  • Data analysis experience to track ROI activities
  • Fluency in English, Chinese (Cantonese) in both spoken and written
  • Excellent communication and interpersonal skills; able to interact with different levels of people
  • Good negotiation, motivation, strategic and leadership skills to drive success and create win-win solutions
  • 5 days work (of which one day per week can be home office)
  • 13 months salary + performance bonus
  • Annual leave : 14 days
  • Medical benefit

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