CRM Senior Officer

Responsibilities:

1. To implement & manage online & offline marketing campaigns;
2. Support the identification, negotiation, and management of strategic partnerships to create mutually beneficial co-branded campaigns and member privileges;
3. Develop effective marketing strategy for website/app in digital media platform;
4. Create creative digital content to drive awareness, engagement, traffic and conversion;
5. Support the smooth operation of the member app and loyalty platform, including troubleshooting user issues and coordinating with IT/vendors for system enhancements.
6. Assist in ad hoc duties as assigned;

Requirements:

1. Degree holder in Business, Marketing or similar field with at least 4 years of relevant experience in CRM field, preferably in Retail industry;
2. Hands-on experience with CRM and Membership App;
3. Self-driven, detail-oriented, and results-focused;
4. Strong analytical skills, negotiation and presentation skills
5. Candidates with less experience will be considered as Officer;