Marketing Manager

Job level Middle
Work exp Minimum 3 Years
Education Bachelor Degree
Location Hong Kong
Employment type Full Time
Industry Banking
Job function Banking / Finance > Retail Banking / Branch Banking
Marketing / Public Relations > Marketing - Brand / Product Management
Banking / Finance > Private Banking / Wealth Management
Published On 11/10/2016
ref. BBBH5578_41478
Marketing Manager

*Excellent career prospect

*Maximize brand awareness

*Sound project management

About the company

Our client is one of the leading international banking groups in Hong Kong. To cope with the recent expansion, they are looking for a Marketing Manager for their Retail Banking Products team.

About the role

You will be responsible for managing marketing initiatives and programs to achieve growth in Bank Products business. You have to explore more business opportunities by liaising with vendors for special privileges and organizing joint promotional events to enhance sales turnover and corporate image. You will be in-charge of the planning, operation and execution of the marketing plans for different customer segements as well as conducting pre and post event analysis for top management team. You have to provide forecast on strategic marketing trends based on market research on competitors' products and customer's behavior. You are also suggest to provide insights to reinforce brand and product image.

About the person

To qualify, the successful individual must possess:

  • University Graduate in Marketing, Business or other related disciplines.
  • At least 3 years of experience in marketing function in banks, with sound knowledge in banking products.
  • Solid experience in segment marketing is definitely an advantage.
  • Strong business sense and good analytical skills.
  • Excellent interpersonal and communication skills.
  • Creative, organized and self-motivated.
  • Able to work under pressure and meet tight deadline.
  • Proficient in spoken and written English and Chinese (Cantonese and Mandarin).

Click "Apply Now" to apply for this position or call Emily Leung at +852 3180 4913 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.