Manager / Assistant Manager – Brand Marketing (Insurance co)

Job level Middle
Work exp 6 Years To 8 Years
Education Bachelor Degree
Location
Wanchai
Employment type Full Time
Industry Insurance / Pension Funding (MPF)
Job function Marketing / Public Relations > Marketing - Brand / Product Management
Marketing / Public Relations > Public Relation - General / Support
Marketing / Public Relations > Others
Published On 12/11/2022
 

Job Highlights

  •  
    5-day work week, medical, life insurance
  •  
    Assist to plan and implement branding strategy
  •  
    University degree in Business/ Marketing

Job Description

Responsibilities:
  • Assist to plan and implement branding strategy and roll out campaigns to build up brand awareness, marketing communications strategies and roll out programs via different media channels to achieve business growth KPI
  • Organize product promotions, marketing campaigns, marketing materials and customer events for customer acquisition and retention
  • Plan, develop and implement brand campaigns to increase public awareness
  • Evaluate proposals submitted by vendors and to negotiate business terms that are in the best interest of the company
  • Conduct ongoing competitive analysis and market research to optimize the company’s market competitiveness in corporate image by gaining insight into the competitive landscape and leveraging best practices
  • Drive and roll out projects/ initiatives to improve product, pricing and service delivery
  • Liaise and coordinate both internal and external stakeholders to implement marketing programmes/ events and to ensure timely roll out with quality
Requirements:
  • University degree in Business/ Marketing/ Communications or related discipline
  • Minimum 6 years’ relevant experience, preferably in the Financial Industry or Agency, Advertising co
  • Experience in branding, marketing communications, digital campaigns and activity management
  • Excellent communication and presentation skills
  • Good command of spoken and written English and Chinese, Mandarin is an advantage
 
 

Location: Wanchai

Salary: Neg

for any query, pls call Ms Wan at 23120060 or